It was an interesting Friday at the box office in India, where the title was left JugJugg Jeeyo was able to attract more audience than the new release Rashtra Kavach Om and Rocketry: The Nambi Effect. Unlike Rashtra Kavach Om which had an extended release, Rocketry: The Nambi Effect was released in limited screens and subways only. JugJugg Jeeyo’s lead role in the second weekend has ensured that the film will remain the first choice in Hindi for viewers in India this weekend.
JugJugg Jeeyo added an estimated Rs. 2.75 cr net to its total, just 15 percent lower than Thursday, and this premise has more or less confirmed that the second weekend will be over Rs. 10 cr net, which will ensure the film comfortably exceeds Rs. 70 cr net mark. The film will cross the Rs. 100 cr on Sundays worldwide, becoming the only fourth Hindi film to achieve this feat after The Kashmir Files, Gangubai Kathiawadi and Bhool Bhulaiyaa 2. The film could become a moderate success if it grows well over the weekend and holds up on the weekdays before a biggie as Thor takes over.
Rashtra Kavach Om managed to collect Rs. 1.25 cr net on the first day and for a film like this, with a lot of publicity and advertising, the opening is way below par. With this kind of opening and given the genre of the movie, tough times are ahead as action genre movies aren’t growing much this weekend.
Rocketry: The Nambi Effect managed to get about Rs. 75 lakh on the first day and the number is lower than what was expected. However, unlike Om, this film does not have an extended release. The genre of the film should help it grow over the weekend and then it will be about keeping Monday through Friday to enjoy another run at the box office, like Vikram most recently.
Aside from the Hindi releases, the Hollywood animated film Minions is doing well, although it is below what the films from this franchise have done in the past. Anime movie Jujutsu Kaisen 0 after an excellent start of Rs. 1.75 cr on the first day, faced with drops. However, the start was so great that the numbers presiding over the first day are also solid.
Which movie are you going to watch in the cinema this week?